Take any combination of electives without declaring an area of focus, or opt to bundle them by taking two courses in the same focus area to enhance your business expertise. These optional areas of focus will not be reflected on your transcript; however, they will provide an enriching opportunity to deepen your specialized knowledge, connect with a network of like-minded peers, and further elevate your professional prowess.
To choose an optional area of focus in business communication, bundle two courses from the following electives:
Here are course descriptions for the 30 total credits you will take while enrolled.
Introduction to Modern Management
A pre-cursor to the MSM program, this course gives new MSM students an overview of required courses, possible electives, and the NYC-based residency. It also explains the connection between program courses and experiences and Fordham University’s Jesuit values. This course prepares students to embrace a new perspective with respect to business, management, career opportunities, and the value they can bring to an organization.
Leading Organizations in the 21st Century
Presents organizational structure and process theories, focusing on the ways in which organizations operate within and relate to a competitive global environment. This course explores critical issues related to the individual and the firm. Defines management’s role and responsibilities in the continual improvement of quality, productivity, and the competitive position of the enterprise.
Introduces the financial system and basic methods of valuation. Students will learn how to interpret financial data reported in the press and will discuss topical subjects facing the financial industry and the economy. Course topics include: financial markets, instruments, and institutions; time value of money, net present value, and applications; valuation of stocks and bonds; elements of firm and enterprise value; and risk and return.
Modern Operations and Supply Chain Management
Operations/supply chain management is responsible for the design, daily operation and improvement of operations/supply chain processes to provide a product, a service or a product-service bundle. This course provides an introduction to this field to understand the major decisions made by operations/supply chain managers along these processes. Topics include operations strategy, process management, service operations, inventory management, quality management, lean supply chain, global sourcing, etc. The course will provide students many hands-on activities to understand the challenges on the supply chain and the impact of operations decisions on financial performance of an organization.
Marketing in the Digital Age
Marketing is the process for creating, communicating and delivering value for customers, clients, partners, and society. This course provides students with a foundation for developing comprehensive marketing strategy. It emphasizes why and how successful marketing needs to be customer-driven, especially in the digital age, where consumer engagement is key to a firm’s success. Topics covered include strategic marketing processes; the exchange of value; market segmentation, targeting, and positioning services; and the marketing mix in the digital economy. Working in teams, students will also learn how to develop and present a complete marketing plan.
Accounting and CSR Reporting Principles
The course objectives include traditional critical concepts of accounting principles while integrating new reporting practices for environmental, social and governance known as ESG.
Business Strategy for the Modern World
This course focuses on defining an organization’s mission, establishing its objectives, developing strategies for achieving those objectives, and assuring implementation and continual updating of long-term plans.
Introduces the basic statistical concepts essential for business research and decision-making, including descriptive statistics, probability distributions, statistical inference, and simple and multiple regression.
Global Initiatives in Management
In this class, students are introduced to in-depth analyses and planning for management in international settings.
Here is a sample of electives you may be able to choose from.
Advanced Business Communication
A leader’s success hinges on the ability to communicate effectively with diverse stakeholders in divergent settings. This applied course introduces students to academic theories that describe, explain, and predict effective and ineffective leadership communication behaviors. Throughout the semester, students solicit candid and constructive feedback about their leadership communication strengths and improvement opportunities. Then, they apply practical strategies, validated by their communication effectiveness as leaders.
Crisis Communication and Leadership Strategies
Every organization faces crises, yet how crisis is handled is critical to helping its brand move forward. Students learn theoretical conceptualizations and public relations and crisis management skills to handle real-world crises. Students assess how public relations fits into the strategic management and decision-making of an organization during a crisis situation. Possible remedies for crisis are examined by applying best strategies for specific situations, using both traditional and new media, while also focusing on strategies and approaches for crisis prevention.
Financial Markets and Responsibility
Students in this course will discuss the instruments that support and frame the markets, the trading mechanisms, and the regulatory structure. The course is intended to be descriptive and conceptual. The aim is to familiarize students with the breadth and scope of equity, debt, and derivative markets, and will include recent developments in the U.S. and the development of financial markets globally.
The objective of this course is to introduce students to investment principles in the U.S. and in the global capital market. Students in this course will gain an understanding of existing assets and investment vehicles, the functioning of capital market, the theoretical principles that underline asset pricing, and its applications in the valuations of fixed income and equity securities.
Persuasive Corporate Communication
Business professionals have long known that the ability to influence is a critical business skill. Developing long-term relationships with clients and developing an effective corporate culture is highly valued. Students in this course will critically examine contemporary scholarship from the academic and applied field, detailing effective and ineffective practices for persuading stakeholders at various levels. They will also examine how different communication channels can impact the degree to which an audience is persuaded. The course will focus on internal and external organizational communication.
Sustainability Reporting and Finance
Financial decisions worldwide are increasingly influenced by the unique risks of the 21st Century. All activities demand focus on sustainability issues; from the looming impacts of climate change, to health-and safety-associated risks, to credit and investment gaps that limit business opportunities and hamper economic progress in many parts of the world. As the challenges of scarcity of resources, the search for profits through efficiency, and impact of climate change continue to escalate, environmental, social and governance (ESG) data become essential for prudent decision-making. Along with several multinational investment banks, the Dow Jones has a sustainability index indicating that the search for profitability through efficiency has transcended trends and has now become the new corporate norm. This course studies finance, corporate disclosures and sustainability reporting practices as integrated subjects beginning with an introduction of financial and reporting principles and moving through financial analysis and industry focused disclosures. Additionally, the course covers diverse aspects of sustainable reporting and offers tools for effective risk assessment.
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